This is my lynda.com certificate for the Viral Marketing video.
This video helped me further understand how content gets viral and how that is not random. I understood the science behind how to use the six steps effectively in any project that I plan on making viral. The word-of-mouth step was interesting to see from a science perspective. I was surprised to see the pattern in how people are driven to share content. I hope on using these techniques in my future projects as they seem to be very effective.